The 2005 Mustang: The Legend Lives

by shnack on Friday, October 15, 2004

DEARBORN, Mich., Oct. 15, 2004 – As the eagerly anticipated new 2005 Mustang begins arriving in dealer showrooms, Ford is introducing the newest version of its beloved pony car in a marketing campaign befitting its status as an automotive icon. Themed "The Legend Lives," the advertising approach is built around one truth: The 2005 Ford Mustang is the embodiment of authentic, untamed American spirit.

Ford and J. Walter Thompson USA have teamed to develop a comprehensive marketing plan that draws on Mustang’s heritage and is designed to resonate with today’s customers.

"We want to reach Mustang customers on an emotional level that’s worthy of an American legend," said Rich Stoddart, marketing communications manager, Ford Division. "All of our advertising positions the new Mustang as more than just a car – it’s a one-of-kind automotive icon."

Ford Racing Announces Performance Parts Program For The All-New 05 Ford Mustang

by shnack on Friday, October 1, 2004

2005 Ford Mustang Racer The Ford Mustang, performance, and racing. All three have been synonymous since the car's debut in 1964, and the latest version of "America's car" will soon be the target for "hot rodders" and racers alike.

Today, Ford Racing announces a development program to expand its performance parts catalog offerings to include the new 2005 Ford Mustang. The new Mustang carries on the tradition of affordable performance and will most definitely be the target of enthusiast "tuners" and racers.

2005 Stampede Begins! New Mustangs Are Here

by shnack on Monday, September 27, 2004

2005 Ford Mustang Launch

  • At AAI, the 2005 Ford Mustang is built with extreme precision on an all-new platform designed to blend the car's past with modern engineering and advanced manufacturing.
  • Nearly $700 million investment in AAI as a flexible manufacturing plant makes the plant capable of building six models on two vehicle platforms.
  • Employees are trained in advanced manufacturing technologies in a new high-tech lab that is accessible to thousands of high school students in local community.
  • 2005 Mustang is Fast Fun & Affordable

    by shnack on Saturday, September 18, 2004

    2005 Ford Mustang Ford Division today announced that the 2005 Ford Mustang - an all-new version of America's best-selling sports car - will be priced at $19,410 for the V-6 Coupe. The V-8 powered Ford Mustang GT will begin at $24,995, making it the most affordable 300-horsepower sports car in the industry.

    Steeda Introduces the Brand New, All-American, Road-Hungry, Screamin' Yellow Q!

    by shnack on Saturday, September 18, 2004

    Steeda Screamin’ Yellow Q Over 40 years ago, Ford introduced the Mustang, created the muscle car niche and acquired over eight million happy customers along the way. This fall, Ford introduces a brand new Mustang, and has called upon their Number One aftermarket performance company to prepare a display car for the SEMA show worthy of that legacy. Happily, with 20 years of race winning experience added to Ford's impressive, new platform, the Screamin' Yellow Q (SYQ) from Steeda Autosports does not disappoint!

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